Self Serve is a one-stop customer insight platform available to Sainsbury’s and their suppliers delivering a greater understanding of consumers, category, brands and SKUs to support your marketing & merchandising decision making.
Granular to the day, SKU and store level, Self Serve is responsive and intelligent enough to help your business understand what is driving performance and define your shopper marketing decisions.
Sainsbury’s Insights Platform: Coming soon
We have built on over a decade of insight gathering to create a new solution that delivers in-depth reporting and analysis, faster and in more detail, than ever before, enabling you to understand your customers better than anyone else. We are excited to present to you our new product which will be replacing Self Serve in the summer of 2020. Sainsbury’s Insight Platform, powered by Nectar, is an evolution from our successful Self Serve product will be even quicker, more intuitive and more responsive to your insight needs.
- Interactive and personalised homepage
- A simpler, redesigned User Interface
- ‘Ask a question’ – Guided Q&A Analysis
- Multi-device, browser-based system
- Brand and Manufacturer attributes
- New interactive report outputs
- View multiple reports simultaneously
- More intuitive report builder
- New methodologies – including simpler switching analysis
- Report rationalisation – reducing duplication & consolidated view
- Customer follow-on
- No more SKU or Store limits on reports
- More measures including repeat rates and share in Key Measures