Nectar360 has announced the upcoming launch of a new unified retail media platform: Nectar360 Pollen.

Designed to solve the industry’s biggest pain points and support Nectar360’s mission – we create valuable relationships between customers and their favourite brands.

Nectar360 Pollen is redefining expectations in retail media offering the easiest-to-use platform on the market. Backed by end-to-end support from the Nectar360 team, ensuring brands and agencies are supported every step of the way.  We are setting a new standard for what partnership and performance should look like.

It will bring together audience insights, media planning, activation, optimisation and real-time measurement, alongside a market leading multi-touch attribution model into one single, unified platform. Whether running instore, online or offsite campaigns, Nectar360 Pollen elevates an omnichannel approach to retail media. Making running closed-loop retail media campaigns simple, seamless and always customer-first.

At Cannes Lions, we proudly hosted Nectar360’s Retail Media Summit 3.0—an unmissable gathering of global industry leaders united to discuss the future of retail media. The event featured engaging stage content and bold conversations, all focused on driving the next wave of innovation.

And that wasn’t all  –  Amir Rasekh, Managing Director took to the stage to unveil Nectar360 Pollen marking a defining moment and setting the tone for what’s next in retail media.

We are now bringing Cannes to you! You can see and hear first-hand the keynote sessions from Mark Given, Chief Marketing, Data & Sustainability Officer, Sainsbury’s and Amir Rasekh, Managing Director, Nectar360

Mark Given, Sainsbury’s Chief Marketing, Data & Sustainability Officer, covers how Retail Media has evolved and transformed into a dynamic sophisticated, insight- driven omnichannel marketing strategy that builds and elevates brands. 

Across the industry, CMOs are grappling with many of the same immediate and long-term pressures. This session covers what is being discussed at the most senior levels within our industry.

Amir Rasekh Nectar360’s Managing Director shared key considerations that will shape how brands and agencies approach Retail Media in future, unveiling an exciting innovation from Nectar360.  

We have listened closely to the expectations of clients, agencies, customers, and the market and we know Retail Media is at a pivotal moment – However, now at an inflection point, how do we take Retail Media to the next level?

Access this session below and discover insights, strategies, and a refreshing, forward-looking perspective on reshaping retail media through innovation.