We speak directly to our research base of five million customers. It’s the best way to give you true understanding of customer sentiment and purchasing motivations.
Unrivalled scale and reach

Our ability to conduct market research and speak directly to customers is unrivalled in the industry. That’s thanks to the scale of our panel and our ability to analyse subsequent transactional behaviour from specific customers.

Our research services range from tailor-made tools to bespoke surveys, from testing new product developments down to the addition of specific ‘hot-topic’ questions into our always-on customer questionnaires, and everything in-between. We create fully bespoke solutions to help you understand the latest customer attitudes and trends that meet your exact needs.

The Nectar research panel

The Nectar research panel is statistically representative of the overall UK population, so all findings can be applied to the UK market rather than simply just Nectar customers. We’re here to give you a clear view of the latest customer attitudes and trends.

There’s a number of ways we do that, including:

• bespoke surveys
• customer panels
• new product testing

Data and Insights

Want to find out more?

For more details reach out to our team of experts

Case Study

Nectar Shopping Smarts

There’s a new shopping guru in town.
View
Case Study

Tony’s Chocolonely

How to tell a unique brand story.
View
Case Study

British Airways and Nectar

Discover how we raised awareness of Nectar’s newest travel partner.
View